It’s all about convenience and less noise..

February 2012 has made its appearance, and it seems that the noise on the social media front has increased to an all-time high.  Users are being flooded with predictions, headlines, and cute one-liners to help people face the mountains of work that lie in wait..

Then I stumbled across a really useful article by Social Media Examiner with regards to tools and platforms that are set to help turn down the volume when it comes to social media. We will see tools like Hootsuite and Bufferapp becoming more popular, internet “pin-up boards” like Pinterest will help us organise the looming information overload, and links as long as your arm will become a thing of the past with Bit.ly. Best of all, these tools interact seamlessly with Facebook, Twitter, YouTube, Google+, Flickr, your WordPress or Blogger blog and many more – so you can now manage your online presence in all these places from one platform.

As a marketing strategy consultancy, we will be keeping an eye on these developments as they won’t only make your life as an individual easier – it will begin to form part of your company’s marketing strategy as businesses seriously begin to focus their efforts and use social media as a strategic business driver.

One of our new-year’s resolutions will be to initiate our own “SMS-helpline” (Social Media Strategy Support), so if you have any questions or comments let us know: Facebook page / Twitter Profile